7 Tips to Immediately Reduce Rotator Cuff Pain
Brent interviews Brian Schiff, a highly regarded rotator cuff injury expert

Hi, Brent Abel here, and I'm pleased to bring you this informational series as an interview I recently did with Brian Schiff on 7 ways to quickly help you get started treating your shoulder rotator cuff pain.

To learn more about Brian and his impeccable qualifications, please see the column to your right.

OK, let's get to Brian's first tip...

Tip #1
by Brian Schiff

Support the affected arm during activities of daily living.

This includes driving, typing at the computer, sitting in a chair and relaxing in your lazy boy at home.

Gravity pulls the arm down when it is unsupported, and this increases strain on the rotator cuff.

It is best to use a soft pillow or cushion when available.

Brent asks Brian...

"What's the #1 mistake people make when trying to initially rehab their rotator cuff injury...?"

Make sure your speakers are turned on and then click the audio button below to hear Brian's answer.

 
It's vital to get cold and compression into your rotator cuff injury as soon as possible. 

Both Brian and I highly recommend a treatment aid product from the folks at ColdOne.

Cold plus compression is much more effective than simply placing a bag if ice on your shoulder.

NOTICE:

Special discount offer from ColdOne until the end of June 2007

Click here to get more information.

I remember when I had severe shoulder pain after winning a tennis tournament in 1998.

I'd played well, but at the expense of really doing too much with my serving games.

My shoulder felt "dead" and weak.  And the pain was there all the time. 

I went through a few doctors, chiropractors, and physical therapists and none of them had a real "plan" for me.

I wish I'd had Brian's eBook The Ultimate Rotator Cuff Training Guide back then because I needed a simple and easy to follow plan.

I was really on the verge of doing more damage to my shoulder because I didn't have a blueprint "plan" for fixing my shoulder problem and then preventing future injuries.

Brian presents you with that "plan". 

It's easy to follow, a real no-brainer, common sense stuff, and get results for rotator problems.

For more information on Brian's eBook, please click here now.

Look for Tip #2 which will show up in your e-mail's InBox tomorrow.

"Prior to working with Brian Schiff, I was diagnosed with a left rotator cuff tear and tendonitis in both shoulders. 

After following his rotator cuff training program  in therapy, I regained full motion, strength and use of my arms again. 

Since I work as a dental hygienist, this was critical in allowing me to work without limitation and pain. 

I respected his expertise so much that I decided to hire him for    personal training to continue strengthening and prevent a future injury.  As a fellow medical professional, I am critical of other medical professionals, but when it  comes to fitness training his methods and medical expertise are second to none!"

Donna Newman

BRIAN SCHIFF, PT, CSCS

Brian graduated from The Ohio State University in 1996 with a Bachelor of Science degree of Physical Therapy in Allied Health Professions.

Since then, he has practiced as a licensed physical therapist specializing in sports medicine.

Through the National Strength and Conditioning Association, Brian became a certified strength and conditioning specialist (CSCS) in 1998.

He is a founding member of The American Association of Personal Trainers, and recently contributed a chapter on periodization to a fitness book entitled The Power of Champions.

Schiff also co-authored a breakthrough manual on ACL injury prevention entitled Protecting the Athlete’s Knee and contributed three chapters in a much awaited golf conditioning e-book entitled Fitness Secrets of Championship Golfers.

Currently, he owns Fitness Edge, a private fitness studio, and co-owns a performance enhancement company, Fitness Edge Performance, specializing in sport specific training programs for athletes of all sports and ages.

Brian is also a strength and conditioning coach for The Columbus Crew Major League Soccer Team.

He has presented at professional conferences and coaches’ clinics on topics including training for shoulder stability, baseball specific training, soccer specific conditioning and sport specific training.

Cold Compression

Both Brian and I highly recommend this injury treatment aid for your rotator cuff injury.

These are not inexpensive, however, they work, plain and simple.

Cold compression therapy is a well known technique for dramatically reducing inflammation & swelling of your injured rotator cuff...

Cold plus compression is much more effective than simply placing a bag of ice on your shoulder.

ColdOne re-freezable cold therapy compression wraps reduce pain and relieve swelling of soft tissue injuries caused by sports injury, sprains, muscle tears and post surgical procedures.

Each cold wrap provides full cold coverage to the specific muscle and tendon groups for 15 to 20 minutes as recommended by M.D.s and Orthopedic Therapists.

The compression drives the cold deep into affected areas and controls swelling.

Shoulder
The ColdOne shoulder wrap reduces shoulder pain and swelling caused by rotator cuff tears, dislocated shoulder and repeatedly stressed shoulder muscles and joints caused by repetitive overhead activity.

Start the healing process with your own custom fit ColdOne shoulder wrap.

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